Product development is tough and challenging. But you still have a chance to create something meaningful and unique if you approach things right or hire a digital product development agency to complete this difficult mission for you. Regardless of the solution you choose, let’s look at some of the notable brands that brought their products to life with careful planning and strategy, and reached mind-blowing success.
#1 — Google
Our first example of product development is so big and prominent. Google started as an Internet search company in 1998, but it now provides hundreds of goods and services, including Gmail, YouTube, the Android operating system, the Chrome web browser, and more. Google’s diverse product range elevates it to the forefront of the high-tech industry. The company is constantly innovating to ensure its competitive edge. But how do they create so many successful products? Google’s product development approach is based on technology. The firm’s core value is innovation, which entails providing a continual supply of new technological goods.
#2 — Amazon
In 1994, Jeff Bezos founded Amazon as an online retailer. Since then, the company has grown to be the biggest online marketplace, AI assistant provider, live-streaming platform, and cloud computing platform in the world. But what is the key to Amazon’s global success?
Amazon created a set of scalable and repeatable procedures, along with 14 leadership principles, that the company utilizes every day — from brainstorming new project ideas to deciding on the best way to solve an issue. The first and most crucial Amazon leadership philosophy is customer obsession: leaders begin with the customer and move backward. They work hard to gain and maintain customer trust.
#3 — PopSockets
What began as a smartphone comfort accessory evolved into one of the top B2C and is now a B2B company concept. David Burnett’s concept was to build a phone attachment that allows smartphone users to utilize one hand to carry and control the device. The product has only been developed since 2012. And now, the company has entered the B2B market by allowing companies to develop bespoke designs for their PopSockets and mounts.
#4 — Apple
Apple has far beyond Steve Jobs’ announcement of a phone, iPod, and internet communicator. It is currently one of the most sought-after technology brands on all continents. This was made feasible by their foresight in bringing touchscreen phones to reality. They influenced other companies to join the market for touch-screen mobile phones.
Apple may rightfully be termed the gadget market’s trendsetter — from redefining the definition of a business phone system to ushering in the design and technology revolution. Their product concepts aren’t confined to smartphones. When they introduced the original Macbook Air, they challenged several of their rivals to create a laptop that is lightweight, quick in performance, and meets design criteria.
#5 — Netflix
Who would have guessed that a DVD mail rental company founded in 1997 would one day become the world’s top entertainment streaming platform? Netflix has achieved that jump and breakthrough in its services by upping its game in delivering the finest series, videos, and documentaries to people’s homes. Their product changed and improved in response to the changing demands of their target audience. Furthermore, they aren’t only focused on gaining new subscribers. They have a solid retention strategy that allows them to develop their sales and earnings more quickly. Netflix is the ideal example of how a company should think about product innovation and increasing earnings tenfold.
Begin Working on Your Product and See It Through to Completion
Having a well-defined concept for a product and planning to bring it to reality are two very different things. You don’t worry about how a product will come out or if it will be a success or failure in the market while it’s simply a concept. However, these fears become a reality if you begin developing that product with a team that keeps you responsible. But there is nothing impossible, and you can always achieve success, just like the above examples!
